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Nike Lacrosse

 

Nike Pursuit Series

Building on Nike’s clean brand guidelines and athletic innovations, I crafted a series of designs that established the brand’s presence in the sport of lacrosse, while standing out from the competition. After the success of the Pursuit series, I worked with Nike several more times, designing both new products and building out the brand’s future product design guidelines.

 

Project / Lacrosse Stick: Pursuit Series Skin Design

Client / Nike, STX

Services / Art Direction, Product Design

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